Characterization of the Business Activity in the City of Ocaña.

Authors

  • José Gregorio Arévalo Ascanio Universidad Francisco de Paula Santander, Seccional Ocaña
  • Marilce Pacheco Carrascal Universidad Francisco de Paula Santander, Seccional Ocaña

DOI:

https://doi.org/10.33304/revinv.v02n2-2013001

Keywords:

Business composition, Entrepreneur activity, PYMES

Abstract

The aim of this study was the characterization of the business activity in the city of Ocaña (Colombia) thereon describing of its economic sectors; the duration of enterprises, and their legal setup, size, management indicators and merchandising strategies, among others; the entrepreneur´s age, gender, civil status and education. A non-experimental- cross-descriptive study was followed. A sample of 353 enterprises were taken from a 4.270 of the whole of them with registry in commerce in the city. A structured survey was applied to the sample entrepreneurs. The results show that the small business is the most frequent kind of enterprise, there is a low interest among the entrepreneur for their qualification, and it is just one third of them having a professional degree. The business activity makes toward the local and regional demands. There was found in addition, a lack of long-term business planning.

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References

Arévalo, A. J., Pacheco, C. M. & Peñaranda, P. M. (2011). Estadísticas Empresariales, Ocaña 2010. Bucaramanga: Sic Editorial.

Gómez, K. (2004). Caracterización socioeconómica y empresarial del barrio La Azucena, localidad de Bosa. Revista Sotavento, 8, 64-78.

Velásquez P. L. (2003). Estudio del alcance de la implantación de tecnologías de información, como apoyo al mejoramiento de los procesos, en las pequeñas y medianas empresas del sector manufacturero en Bogotá. Tesis de Ingeniero Industrial. Universidad Javeriana, Colombia.

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Published

2016-05-16

How to Cite

Arévalo Ascanio, J. G., & Pacheco Carrascal, M. (2016). Characterization of the Business Activity in the City of Ocaña. I+D Revista De Investigaciones, 2(2), 6–19. https://doi.org/10.33304/revinv.v02n2-2013001

Issue

Vol. 2 No. 2 (2013): July - December 2013

Section

Articulos-V2

License

This journal provides immediate free access to its content under the principle of making research available to the public free of charge, which fosters a greater exchange of global knowledge. This work is under a Licencia Creative Commons Atribución-NoComercial-CompartirIgual 4.0 Internacional (Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License) However, any request by the author to obtain permission for their reproduction will be evaluated.

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